Ask a LEGO Fan

Early Target Clearance?

Posted in Marketplace by lfanquestions on January 20, 2010

Polywen writes:

This past weekend, random Target stores across the country had the entire line of Atlantis sets on sale for 50% off in their clearance section.  This makes little sense to me.  The next nearest Target would have the sets, but at full price.  Do you have any insight as to why Target would do this?  The sets were only released to Target in January.  They’ve barely been out for half a month.  Did someone make a mistake?  These stores must be loosing money on the stock.

Dear Polywen,

This early clearance was likely an internal price mistake.  Several years ago Batman sets were listed with incorrect prices.  This allowed great deals on certain sets and terrible prices on others.  These pricing mistakes are usually isolated and rare.

Sincerely,

LFan

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